NAU is back
We had an eye on this company since some time now. Only shortly after they announced the end of NAU NAU is back with a lovely collection of sustainable and functional cloth that look really good.
"The balancing of beauty, performance and sustainability drives everything we do, from developing better, more environmentally friendly fabrics to raising the bar for functional, elegant designs."
Rise up!
a very good thing!
"Rise Up is a cooperative of artists, idealists and social entrepreneurs, who are using art, humanitarian projects, and grass roots organizing, to create positive social changes in the world. Our manifesto is to help people “Rise Up” from a cycle of poverty and hopelessness. Our artistic aim is to create thought provoking, uniquely controversial designs, with the hopes of instigating social change. The proceeds from our clothing line are helping to provide free education for children all over the world including India, Nicaragua and China. Our international focus is to eliminate the exploitation of children by providing them with safe homes, education, counseling, and empowerment projects."
find a nice t-shirt selection in our e-shop
Deeper Luxury
“What are you made of?” From Beijing to Boston, Birmingham to Bangalore, we are asked this question by stars of sport and screen as they peer from billboards and magazines. The luxury watch company TAG Heuer invites us to feel that wearing its brand provides the answer: you are made of something strong, successful, and beautiful. As the need for sustainable consumption grows worldwide, it is time to ask the luxury brands that very same question: “what are you made of?”.
WWF (World Wide Fund for nature) in the UK has come with a report on deeper luxury. An interesting read for anyone who is involved in the industry of jewelry, accessories, cosmetics, clothing, etc.
WWF-UK ranked the world's largest luxury groups (featuring brands such as Gucci, Yves Saint Laurent, IWC, Garnier, Louis Vuitton, etc.) on their social and environmental performance, as well as analyzing relevant attitudes in the luxury industry. Luxury is about being and having the very best! It's not about following a brand because everyone else does!
With the report WWF-UK urges luxury companies to put sustainability issues at the heart of their business strategy and to benchmark their progress.
The report is written by Jem Bendell and Anthony Kleanthous, and published by WWF-UK in November 2007, the full report is available for download free of charge here: WWF Deeper Luxury Report (pdf)
The Footprint Chronicles
Patagonia has been mother nature’s biggest fan since before she was famous. It comes as no surprise, then, that the company has recently made another forward-thinking move in the form of The Footprint Chronicles, a design-through-delivery breakdown of the complete environmental impact of some of their products. For instance, instead of only mentioning the use of a recycled fiber in the Synchilla Vest, the Footprint Chronicles tracks the fiber from its original source to its final use. By tracking the movements of the future vest, Patagonia can document the overall environmental impact of the product (or in other words, its footprint). I congratulate Patagonia for doing this, because it’s becoming evident that just by assigning a trendy term like “organic” or “earth friendly” to a product, less-informed consumers are inclined to take the product at face value. This holistic approach reveals the potentially damaging production methods that are often swept under the rug after the manufacturing process, meaning Patagonia should once again be recognized for giving our planet (all) the respect it deserves.
seen on josh spears brilliant blog joshspear.com
Sharkah Chakra
The newest front in the ecological war on waste appears to be denim. Hailing from the unlikely origins of India, Sharkah Chakra has appeared on the market as the answer to the organically-leaning, ecologically-savvy consumer's denim conundrum.
The pühilosophy: The way Sharkah Chakra sees it............. Our philosophy is to make the world's best and only hand made denim using a simple age old concept of treating others as you wish to be treated. This ethical philosophy is at the heart of Sharkah Chakra. We aim to care for all the artisans involved in making our denims; the Fairtrade cotton farmers, the indigo farmers, the indigo dyeing craftsmen, the hand loom weavers, the tailors and the laundry masters. Creating a circle where everybody benefits from the work that we do. Keeping things simple we wanted to share with you the principles that are interwoven into our denim. We don't believe in right or wrong, these are just our views......We are not perfect, we are ever evolving and love to hear new ideas .
Sharkah Chakra is available in store,
exclusively at Harvey Nichols London
for the Autumn/Winter 07 season
MOLIM - Sustainable Clothing
An interesting new project from Bosnia:
Molim is a clothing label designed by young designers in Scandinvia and produced by tailors in Srebrenica. Molim means “thank you” and “please” in Bosnian. The word is used in just about every occasion, just like the clothes can be. Molim collections will be different every season as two new, young; Scandinavian, undiscovered and unemployed designers get picked to design every collection.
MOLIM is tailored in Srebrenica (Bosnia), where 90% of the town is women, 85% is unemployed, a normal household of 8 women has 100 € a mouth to live for, They are physically and psychology wounded without a system to help them. We will employ these women and give them work, work training, health insurance school support to their children.
MOLIM is designed in Scandinavia where we have 80% designers that are unemployed or not working with design. According to Vekstfonden and the Danish design board report, there are more export possibilities in Danish and Scandinavian design than ever before.
MOLIM aims to help new designers with their breakthrough by giving them experience, branding, a name and a possibility to make there clothes so that they can start their own label or, start at other big designers
Hawk Classic Bikes
We saw this Bicycles at the premium fair in Berlin.
They look very old skool but they have everthing a modern bike needs.

Check the website of the Berlin based company.
Simple Shoes
Simple shoes is working on making their shoes greener.
The introduce a system with different categories it's called " Good, Better and Best".
The Good and Better categories will bring sustainable influences from the Green Toe Collection into the entire Simple product collection.
One of the greatest Green Toe influences is this season is the movement toward using water-based adhesives in the entire line.
The Green Toe Line is the "Best" categorie featuring
* water based cements
* No unnecessary paper packing in the boxes
* 100% post consumer recycled pulp foot forms and boxes
* 100% jutte laces
* Bamboo linings
* Jute, linen, wool, and cotton uppers
* Recycled car tire outsoles
* Cork and laytex pedbeds
* Natural Crepe rubber outsoles


you can buy green Toe Shoes in our e-shop
simple shoes in unserem E-Shop kaufen
Zerofootprint
Zerofootprint is a not-for-profit that combines the best financial engineering, environmental engineering, social networking tools and business intelligence to create products and services that help large corporations, organizations and individuals significantly reduce their environmental footprint.
" Our Mission
Zerofootprint started with an idea about ideas.
If future generations blame us for not responding adequately to the converging crises of this century, it won’t be because we didn’t have any good ideas at our disposal. It will be because we didn’t do anything about them.
Zerofootprint’s mission is to change the world by helping people reduce their environmental footprint. Our goal is to provide a forum for the massive and growing, but mostly unconnected majority of people – whether they think of themselves as citizens or businesspeople, parents or consumers, activists or theorists—who want to do the right thing.
Action is impossible without information. We are forging a community where those who have it can share it with those who are looking for it, and where those who can offer direction will come into contact with those who need it.
Zerofootprint: getting good ideas off the drawing board and into the world."






























